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Karlstad Chamber of Commerce
June 24, 2026
Karlstad Chamber June Meeting Minutes

The Karlstad Chamber of Commerce held its June meeting at Karlstad Senior Living, where members received a guided tour of both the assisted living and nursing home facilities while discussing upcoming Chamber initiatives, community events, and marketing efforts.

Attendance

Jena, Ashlee, Jamie, Shelby, and Holly

Spotlight Member: Karlstad Senior Living

The Chamber extends its thanks to Jenalea and the staff at Karlstad Senior Living for hosting this month’s meeting and providing an informative tour of the campus.

Many community members may not realize that Karlstad Senior Living consists of two separate care facilities operating on one campus:

  • Karlstad Healthcare Center (nursing home)
  • Karlstad Senior Living Assisted Living

The campus has served the community for decades, with the original nursing home building constructed in 1968 and expanded in 1981. The assisted living addition opened in 2007.

Today, the assisted living facility houses approximately 15 residents with capacity for up to 24. Residents enjoy private apartments, individualized care plans, three meals per day, housekeeping, laundry services, emergency response systems, and a full calendar of activities.

One feature Chamber members found especially valuable was the facility’s respite room program, which allows families to temporarily stay or experience senior living accommodations before making long-term care decisions.

A Five-Star Facility Close to Home

Karlstad Healthcare Center currently holds a prestigious 5-Star CMS Rating, the highest rating awarded by the Centers for Medicare & Medicaid Services.

This rating reflects excellence in:

  • Health inspections
  • Staffing levels
  • Resident care quality
  • Safety outcomes
  • Quality measures and resident satisfaction

The facility prides itself on person-centered care, focusing on resident preferences and individualized support.

Members learned about several services available locally, including:

  • Physical and occupational therapy
  • Telehealth specialty care
  • On-site vision care services
  • Strong partnerships with local healthcare providers

The Chamber was impressed to learn that the facility rarely relies on travel or agency staffing, instead focusing on building a strong local workforce.

Building the Next Generation of Healthcare Workers

One of the most interesting discussions centered around Karlstad Senior Living’s in-house CNA training program.

The facility offers affordable CNA certification training locally, helping individuals enter healthcare careers without traveling long distances or paying the significantly higher costs often associated with certification programs elsewhere.

The program:

  • Can be started individually rather than waiting for a full class
  • Includes skills lab and clinical experience
  • Provides college credit
  • Creates a direct workforce pipeline for local healthcare careers

The facility also works closely with area schools through job shadowing opportunities, student visits, and healthcare career exploration.

Fighting the Stigma Around Senior Living

Chamber members discussed opportunities to help educate the public about senior living options and reduce misconceptions surrounding nursing homes and assisted living facilities.

Potential future community education topics include:

  • Alzheimer’s and dementia awareness
  • Downsizing and life transition planning
  • Understanding assisted living versus nursing home care
  • Planning ahead for future healthcare needs

The Chamber looks forward to exploring future partnerships and educational opportunities with Karlstad Senior Living.


KUK Weekend Marketing Efforts

The Chamber reviewed promotional efforts surrounding Kickin’ Up Kountry weekend.

Ashlee assisted the Vendor Show committee with promotional flyers and shopping bag giveaway materials, while Shelby coordinated printing efforts.

A paid Chamber social media campaign was launched to promote:

  • Chamber member businesses
  • The Karlstad Vendor Show
  • The Golf Scramble
  • Community events taking place throughout Karlstad during KUK weekend

Krista also helped promote Chamber activities throughout the weekend by driving a golf cart featuring Chamber QR codes and Vendor Show information.

Social Media Results

The Chamber’s KUK promotional campaign generated strong engagement:

  • 8,687 views
  • 5,795 impressions
  • 2,724 people reached
  • 171 total clicks
  • 45 link clicks to businesses and event information
  • 2.95% click-through rate (well above average)

The Vendor Show promotional campaign also performed well:

  • 7,663 views
  • 52 organic interactions
  • $29.69 advertising spend

The Chamber continues to see strong growth in awareness and engagement through social media efforts.

Moose Fest Business Traffic Initiative

Shelby shared a creative idea designed to increase foot traffic to Chamber member businesses during Moose Fest.

The proposed concept includes:

  • Chamber button presales
  • Unique numbers assigned to each button
  • A community scavenger hunt through participating Chamber businesses
  • Prize opportunities tied to matching numbers

Potential prizes could include:

  • Gift baskets
  • Business donations
  • Karlstad Bucks

The initiative would serve multiple purposes:

  • Drive traffic into local businesses
  • Increase Chamber visibility
  • Generate fundraising revenue
  • Encourage additional Chamber memberships

Ashlee offered assistance with button design and ordering. Additional planning and committee support will be needed to move the project forward.

Additional Chamber Updates

  • More information regarding upcoming ribbon cuttings will be discussed at the next meeting.
  • The Chamber discussed creating a more regular schedule for future vendor shows and community markets.
  • Ashlee will begin setting up Chamber email marketing now that domain access has been secured.

Next Meeting

The next Chamber meeting is tentatively scheduled for:

📅 July 14
📍 TBD

The Chamber is also exploring the possibility of inviting members of the Hallock Chamber to join the meeting and share ideas as both organizations continue working to strengthen their communities and support local businesses.